Taiwan Excellence 2018 “Smart Technology, Smart Living” for Filipinos

Geeks! Exciting activities and tech finds awaits you at the first-ever Taiwan Excellence Day in SMX Aura Convention Center in Taguig on June 15 to 16!

The program promotes Taiwan as the Asian economic powerhouse with its vibrant image, culture, brands, and industries to raise awareness and business cooperation with Philippine partners and consumers.  This is Taiwan Excellence’s first event for 2018 and also marks the campaign’s 5th year in the country.

Organized by The Taiwan Bureau of Foreign Trade, Ministry of Economic Affairs, and the Taiwan External Trade Development Council (TAITRA), Taiwan Excellence Day kicks off with a forum entitled “Smart Technology, Smart Living.” The program gathers key industry players and thought leaders on tech-driven lifestyles. They discuss and promote the use and integration of technology in the everyday lives of Filipinos, addressing the needs and demands of an increasingly digital society.

There are tons of technology and innovations to be showcased at Taiwan Excellence Day.  Brand representatives will present their products from home, lifestyle, mobile, computing, as well as ingenious communication and connectivity solutions for households, offices, and businesses. ASUS launches their new ROG notebooks, premium notebook devices, and latest additions to their smartphone line-- the Zenfone 5 and Max Pro (M1). Atop Technologies, Inc., highlight their 3G/4G  Internet of Things Gateway to connect and remotely supervise multiple field devices. D-Link brings their latest product line for consumer, Small and medium businesses and Surveillance Business. Lastly, Gigabyte showcases their 300-series chipset & Gaming Series, which includes the Z370, H370, B350 Aorus motherboards for action-packed gaming.

Guests can also look forward to a special dance performance by Billy Crawford and an outstanding mini concert by Yeng Constantino. Hurry as happy hour, as you may get to win gadgets, bike and other exclusive prizes via raffle!

For more information, check out taiwanexcellence.ph or facebook.com/TaiwanExcellence.ph/.

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Taiwan Best Brands Invades Trinoma! Taiwan Excellence August 19 to 21, 2016!

Wide selection of high quality products from Taiwan’s best brands will greet the the Filipino Consumers and Mall-goers at the third Taiwan Excellence Experiencing Zone, happening at TriNoma mall in Quezon City on August 19 to 21. A Great Way to Celebrate Quezon City Day!

Led by the Bureau of Foreign Trade and in partnership with the Taiwanese government, the Taiwan Excellence Experiencing Zone is an interactive product showcase featuring  top brands that bear the Taiwan Excellence seal, which assures customers of the innovative products of great quality.

Over 140 products from 54 Taiwan Excellence-accredited brands will be offered at the Experiencing Zone. The product categories ranging from Information and Communications Technology, Home and Living, and Sports and Leisure are being offered. This includes STRIDA’s durable bicycles designed for convenient and reliable urban transport, SH-RD’s protein cream that avoids hair damage and promises softer and shinier hair, and FECA’s storage products that help in maximizing the home space.

Performances, fashion shows, games, and raffle draws are lined up to keep shoppers entertained. Watch out for surprise gigs from your favorite bands such as Silent Sanctuary (August 19), Callalily (August 20), and Up Dharma Down (August 21).

There will also be booth tours and brand presentations to educate consumers on how the featured products can complement their lifestyle. Selling booths from brands such as Tatung, MSI, FECA, and Asus will be available, while generous discounts from brands like Kymco, MSI, Pacific, Tatung, Tern, and Thermaltake will be offered on-ground.

Don’t miss out on the latest gadgets, home appliances, fitness gear, and many other treats from Taiwan Excellence-approved brands and head to TriNoma on August 19 to 21!

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Taiwan Excellence: Excellent Lifestyles in the Philippines

The Taiwan Government through Ministry of Economic Affairs (MOEA), Bureau of Foreign Trade (BOFT), R.O.C. Taiwan, and implemented by Taiwan External Trade Development Council (TAITRA) had launched the Taiwan Excellence Campaign. This campaign set to distinguished Taiwanese Own Brand Manufacturing (OBM) companies and their products and services certified with seal of excellence symbolizing innovation and high caliber value and quality.

As part of the MOEA 5 year Image Enhancement Plan in the 1980’s to develop Taiwan local industries to be globally competitive, the Taiwan Excellence award was established in 1992.

Taiwanese brands and their wares from all industry - Consumer and Enterprise, IT, Fashion, Culture and the Arts, Sports, Education, Transportation, and among others are scrutinized by international panel of judges on criteria of design, quality, marketing, research and development. After scores have been tallied and have been carefully evaluated, a selection of 30 winners of which 10 serves as Gold Awardees and the rest are Finalist and Silver Awardees will carry the Taiwan Excellence Seal and will be recognized with highest distinctions.

In the Philippines, the campaign has been launched in number of events and roadshows to help Filipinos recognize these excellent and award winning brands and products. The campaign is now on full swing with a slogan of "Excellent Lifestyles" bringing the latest Taiwanese Products in ICT, Transportation and Leisure, Home and Living, Living Appliance and Health Care as endorsed by Filipino celebrity Iya Villania Arellano.

With ICT, Taiwan has been a forefront in development in personal computing, smartphones, storage, network devices and other devices. A strong R&D, branding and comprehensive supply chain have helped built the foundations for thriving companies. Notable names like Acer, Asus, MSI, Gigabyte, Genius for PC market and HTC serves as household name in smartphone industry. For Network, familiar brands D-Link and Edimax come to mind. Silicon Power, ADATA, Apacer and PQi makes up its strong storage portfolio. The Best and Innovative Technological products that has made its way to the Philippines.

Taiwan is the 9th largest export and 3rd largest import partner with our country as well as 7th largest foreign investor. With the campaign, this should strengthen our ties more as well as improve bilateral and economic relations.

Taiwan Excellence will showcase 56 top quality brands - 175 different products. Organized events, Promotions and other activities awaits. For more details visit their facebook page www.facebook.com/TaiwanExcellence.ph or  www.taiwanexcellence.com.tw/ph.

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