Wednesday, August 22, 2018

Filipino SMEs Expansion Opportunities Through Cross-border Trade - Paypal

MANILA, Philippines – A growing cross-border e-marketplace in Asia Pacific is a signal for Filipino SMEs to consider taking their products and services abroad, according to PayPal.

The global leader in digital payments and Ipsos recently released the 2018 PayPal Cross-Border Consumer Research, which investigates the online shopping habits of approximately 34,000 consumers in 31 countries [1]— including the Philippines. It reveals a growing cross-border e-commerce scene, with the US and China being the biggest markets in terms of online spend.

According to the study, there is a healthy appetite for e-commerce in APAC, with 48 percent of consumers shopping cross-border in the last 12 months. “This is a huge opportunity for local entrepreneurs to expand their businesses beyond the Philippines. China, in particular, shows significant promise as the Philippines improves its bilateral relations with the world’s second largest economy,” said Abhinav Kumar, Head of Strategic Partnerships for PayPal in Southeast Asia.  

China, the largest market for online purchases in the world, spent an estimated total of RMB 3.9 trillion for online transactions in 2017. This is projected to increase to RMB 5.4 trillion in 2018. Cross-border trade (buying from a website not in their own country) is increasing with 43 percent of Chinese consumers shopping cross-border in the last 12 months compared to 26 percent the previous year.

APAC countries like Australia, India and Japan are likewise growing fast. For 2018, the PayPal study projects Japan to increase its total online spend by 26 percent, India by 53 percent, and Australia by 19 percent.

Cross-border opportunities for Filipino merchants

The digital upheaval brought about by social media and increased smartphone penetration translate to increased opportunities for cross-border trade, as seen by the projected growth in online spending. The world has become much smaller as platforms like PayPal enable merchants to take advantage of opportunities by connecting them with global consumers, allowing SMEs and micro enterprises more opportunities to thrive.

According to the study, the top few reasons for the growth in cross-border shopping can be attributed to the novelty of accessing items that are not available in their own country (49 percent) or to discover new and interesting products (34 percent). Over 30 percent of consumers from China and Australia who shop online cite finding items that are hard to find locally as a reason for making them more likely to shop cross-border.

“The demand for unique products is there, and this is an opportunity for Filipino businesses to showcase products not available elsewhere. The Philippines produces many unique products thanks to its rich culture, and with e-commerce, local merchants can now bring uniquely Filipino products to the world,” said Kumar.

Cosmetics on the rise for APAC consumers

As more and more Asian nations become more open to cross-border trade, Filipino businesses should be mindful of what consumers are buying to be able to take full advantage.

Globally, fashion, such as clothing, footwear and accessories, remain the top category for online shopping, with 68 percent of cross-border online shoppers having spent on these items in the past 12 months.

While APAC shoppers are forecasted to be spending more online in 2018, buying behaviors are also changing. Survey results showed that Chinese consumers are turning their attention to spending on things for health and beauty as well as their children, with online spending on cosmetics and baby supplies predicted to increase by 21 and 31 percent, respectively, in 2018. In India, online spending on the same categories are forecasted to increase by 40 and 37 percent, respectively. Consumer electronics is also another growth category in APAC, with online spending in the category expected to grow by 40 percent in India, 20 percent in China, and 13 percent in Australia.

Security a key driver of cross-border trade

Despite the increasing popularity of international online shopping among consumers across the globe, challenges to cross-border shopping remain. Barriers vary from region to region. Over a third (38 percent) of all online shoppers say that having a more secure way to pay would make them more likely to shop internationally.

In order for Filipino merchants to take full advantage of the expected increase in online spend, they need to address these barriers to encourage overseas purchases. With PayPal, they can connect to international consumers via a secure, seamless, and hassle-free network.

“At PayPal, we understand that while more and more people shop online, the hassle of online payments can be a barrier. PayPal addresses those concerns through a more convenient and more secure online payment facility for consumers to buy the things they need and love. As Filipino businesses take their cross-border sales online, we are proud to empower people and businesses to join and thrive in the global economy,” added Kumar.

PayPal endeavours to bring a sense of security to online shoppers with Refunded Returns (terms and limitations apply). In addition to Refunded Returns, PayPal offers Buyer Protection for eligible transactions to help provide a greater peace of mind for online shoppers. This protection goes both ways as merchants can be protected against eligible fraudulent transactions with Seller Protection.
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Lenovo Legion Y530 and IdeaPad 330 Gaming Laptops Philippine Release

Lenovo has launched two new laptops designed to meet the demands of the ‘modern avid gamers’- namely, the Lenovo Legion Y530 and the IdeaPad 330!

“Through our market research, we have discovered that there is a subset of gamers being ignored – the modern avid gamers. Most of these are millennials who carried their enthusiasm to adulthood but find it hard to continue due to their responsibilities at work, family, and social life. They are looking for a gaming PC that lets them partake in their passion but in a way that fits their lifestyle and time constraints. Our newest gaming machines are designed to meet their needs – a powerful, portable device with a stylish and minimalist exterior,” said Michael Ngan, Country General Manager of Lenovo Philippines.

The new laptops are designed for Gaming that can handle programs for work or study easily, but also allows you to watch movies and TV series as well as supports graphic intensive task like video, animation, and graphics editing.

Lenovo Legion Y530 – The portable gaming and office workhorse

The new Lenovo Legion laptops are built for today’s on-the-go gamers who travel light. The Lenovo Legion Y530 Laptop has a top cover texture that radiates out from the “O” in its Legion emblem. The laptop is fully equipped with up to NVIDIA® GeForce® GTX 1050 Ti GPUs, up to the latest 8th Gen Intel® Core™ i7 processors and Windows® 10.

Comes with up to 16GB DDR4 2666MHz memory and up to 256GB M.2 PCIe SSD or 2TB HDD storage, it can fulfill both powering and storage demands. Keep things cool, the new Legion Y530 features improved thermal layout with dual fan design and quad-vent cooling for increased airflow.

Users can enjoy clear and crisp audio with its Dolby Audio™ Premium, which can dynamically adjust audio to deliver home theatre quality in a virtual surround sound experience. The Legion Y530 comes in at only 24 mm thin and 5.1 lbs. light. Its bezels are 62% thinner compared to previous gaming laptops, making it more portable and easy to carry.

The device is available in Onyx Black with backlit keyboards.

Lenovo IdeaPad 330 – The all-around productivity and entertainment booster

Stacked with premium processing and discrete graphics options, the Lenovo IdeaPad™ 330 is as powerful as it is easy to use.  Buyers can choose up to 7th Generation Intel® Core™ i7 processor, coming with the lightning-fast responsiveness and reliable performance.

The device supports up to NVIDIA® GeForce® GTX 1050 graphics, perfect for those who want to play graphics-intensive games and handle resource-intensive business applications smoothly at the same time.

In addition, users can choose from up to 2 TB SATA HDD storage. The laptop comes in 14-, 15- and 17-inch anti-glare screens, in HD and full HD resolution options. Starting at 4.6 lbs, the device is made up of sturdy PC-ABS material chassis and it promises up to 8 hours of battery life.

Lenovo IdeaPad 330 comes in Onyx Black, Platinum Grey, Midnight Blue, and Chocolate.

Starting price for the Legion Y530 and IdeaPad 330 are P59,995 and P17,995, respectively. Both devices are now available at leading electronics stores.

You can check these laptops as they will be grace the Conquerors Manila 2018 where Lenovo is the official gaming hardware partner.
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Have an Awesome Weekend Party with The Sony Extra Bass SRS-XB31!

Long weekends?? this is the best time to plan for that getaway trip. Whether you’re up for a trip or festive fun or a chill-out session to the beach, a mountain adventure, or just a staycation, it’s how you make use of the weekend that matters most. So, bring out the tunes and vibe with Sony’s latest portable wireless party speakers, the SRS-XB31.

The Sony SRS-XB31 is the best companion for your weekend shenanigans and here's why...

Immersive Music Experience

Ready your road trip playlist and experience a whole new way of listening. Sony’s SRS-XB31 is designed with a unique three-dimensional sound experience that will bring your party to life anytime and anywhere. Hear your music in a whole new way with the LIVE SOUND mode. This mode produces an ultra-wide spread sound that blares music as though you are in the same room where it’s being played.

Light up the party

Perfect for those late-night parties, the SRS-XB31 is brilliantly crafted with Multi-Colored Flashing Lights that sync to the beat of the music. A new line of lights and a flashing strobe will surely put your parties on full swing.

Extra Boost with the Party Booster

Create new sound or simply be in sync with your favourite song’s beat with the SRS-XB31. Simply tap the speakers in different places to make different beats. Give it a good tap for a loud scratch snare, kick drum, and cowbell perfect for your upbeat songs. Beat it gently for a soft sound as you listen to slower jams. With this creative and fun feature, turn-up your listening experience when you want to party a little harder or just bump on through with the mellow beats while you take it slow.

Booming with Wireless Party Chain

Enjoy the same song with Wireless Party Chain. Connect up to 100 wireless speakers with BLUETOOTH® technology where the music and lights sync up so everyone dances to the same beat. Streaming of songs with multiple speakers is now made possible with wireless BLUETOOTH® technology and NFC™. You and your friends can invite a bigger crowd and party all night!

Ready for your all-day and all-night parties

The new SRS-XB31 is ready for you and your friends; whether you’re on a chill mode or on a work hard, party harder attitude. The Sony SRS-XB31 is designed with a new unique fabric which is now rustproof, waterproof and dustproof. A perfect mix of aesthetic and quality, the SRS-XB31 is not only visually pleasing but also serves its purpose as a high-powered quality portable speaker. With an IP67 rating, you can take your party anytime, anywhere without worrying about getting your speakers damaged.

Up your weekend getaways with the new Sony SRS-XB31 priced at Php 7,419. Now available in all Sony Centres and Authorized Dealers Nationwide!

Sony Extra Bass SRS-XB31 Specs
SPEAKER TYPE: Full range
Size & Weight
DIMENSIONS (W X H X D): 231 x 87 x 81 mm (9 1/8 x 3 1/2 x 3 1/4 inches)
WEIGHT: 890 g (1 lb 15 oz)
Wireless Connections:
Bluetooth Version 4.2
20 Hz–20,000 Hz (44.1 kHz sampling)
Stereo Mini Jack (IN), USB A Terminal (DC OUT only), micro USB (DC IN)
General Features
24 hrs (standard mode/lighting off)
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Asus ZenFone 5 and ZenFone 5Z, Smartphones that Thinks for You!

Artificial Intelligence (AI) is now being embraced by the world today for automating practically anything in various fields and environment for making life easier. It is also now being utilize on our smartphone especially with Zenfone 5 and Zenfone 5Z!

The ZenFone 5 and ZenFone 5Z has been widely celebrated for their AI Camera features resulting to a high DxOMark score of 90 points making the two exceptional camera-centric smartphones. So what exactly makes these smartphones smarter than usual?

Here are five things that the ZenFone 5 and ZenFone 5Z have already thought about way before you:

Your smartphone is your everyday driver when capturing everyday moments: the friends you’re with, the food you eat, and the places you go to. That is why ZenFone 5 and ZenFone 5Z both employ 12MP Sony IMX 363 Rear camera, which produces stunning outputs every time for an amazing photography experience. While it’s important to have a great camera system, the ZenFone 5 and ZenFone 5Z’s PixelMaster camera takes it a whole lot further.

AI and Machine Learning is built in to the ZenFone 5 and 5Z. You can simply point your ZenFone’s camera into any subject and it will automatically recognize what you’re shooting. Based on 16 Types of Scene Detection, the ZenFone 5 and ZenFone 5Z will automatically apply the necessary settings to get the perfect shot. The gallery is also smart as it sorts your photos based on what scene was detected, as well as identify the people in the photo, less hassle on your part.

Of course, everyone has their own style when it comes to photography, and the ZenFone 5 and ZenFone 5Z can actually learn from your preferences using AI Photo Learning. With this, your ZenFone can present you with two versions of a photo that you shot, making you choose which version you want best. Depending on your choice, your ZenFone will automatically apply those settings on future photos.


Get the Job done and keep an optimized system everytime... At the push of a button, ASUS’ exclusive AI Boost Technology intelligently determines your apps’ and games’ performance requirements, to ensure that the ZenFone 5 and ZenFone 5Z can keep up with the increasing demand for power.


The ZenFone 5 and ZenFone 5Z’s AI capabilities can even help with multitasking. ASUS’ AI-improved OptiFlex technology helps to maximize the performance of your device's Memory, automatically keeping frequently-used apps running in the background so you can always switch between without losing what you are working on.


Security and privacy is a major concern about smartphones nowadays. Thankfully, the ZenFone 5 and ZenFone 5Z add another layer of security with biometrics such as Fingerprint and Face Scanning Technology to keep your smartphone secure.

Face Detection Technology on the ZenFone 5 and 5Z is powered by AI, taking advantage of machine learning to help accurately detect your face in less than 0.1 seconds. You can even use face detection to lock confidential documents, apps, or hidden folders, which makes this a secure and reliable way to secure your data.

With the ZenFone 5 and ZenFone 5Z, AI boosts your charging speed to ensure that smartphone is always ready for action whenever you need it. Just look for the + icon to see AI Charging at work, and you know that your smartphone will be ready for action again in no time.

When the phone is plugged in at night, AI Charging also helps keep your battery in good shape. By learning your daily wake-up schedule, your ZenFone 5 and ZenFone 5Z ensure that it achieves full charge just before you wake up, avoiding long periods at 100% charge and helping prolong your battery’s lifespan.

Get ASUS’ most intelligent phone ever, the AI-powered ZenFone 5 and ZenFone 5Z, with cameras that think and learn from you – for only PHP 19,995 and PHP 29,995, respectively.

Visit the official ASUS Lazada Store and get the best deals about ZenFone and other ASUS products
Learn more about this incredibly powerful product by visiting ASUS Philippines’ website, official Facebook, Instagram and Twitter pages and the ZenTalk forum for more updates.

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Monday, August 20, 2018

Amazing Deals on Tech Brands with Shopee’s Super Gadget Zone Sale

Geeks! Shopee is having most spectacular online electronics sale yet with Super Gadget Zone Sale! Featuring six tech giants - Samsung, Xiaomi, JBL, Phillips, Transcend, and ASUS and Republic of Gamers celebrating the sucessful launch of Shopee Gadget Zone!

Shopee Gadget Zone Sale

Super Gadget Zone Sale starts today! August 20 until August 22, 2018 treating users to unbeatable and increadible deals on gadgets, accessories and other electronics with Lowest Price Guaranteed up to 90% Discounts, Flash Sales, Tech Auctions, and more!

To kick things off, Shopee will be having Brand Electronics Sale on August 20, the hottest and latest tech products from the six major brands with up to 90% off. Wait there's more, users can save even more with Exclusive Vouchers from Samsung (₱500 off selected items), Philips (5% off selected items), and Transcend (₱100 off with a minimum spend of ₱3,000 on all items).

Super Gadget Zone Tech Auction
To add a dash of competitive vibe to the Super Gadget Zone Sale, Shopee will be holding Three (3) Tech Auctions daily from August 20 to 22, featuring dozens of popular tech products. Bid on Gadgets such as the Ace Smart TV 43”, JBL Charge 3 Speaker, and Fujifilm Instax Mini, starting from ₱1!

Shopee will also be having three rounds of Flash Sales on August 20, featuring unbeatable discounts on various premium products including the iPhone X, Avision 43" Digital LED TV, and JBL C100SI. 

Finally, the Super Gadget Zone Sale will feature other attractive promotions including P99 deals, free shipping, and tons of Lowest Price Guaranteed discounts on a diverse selection of premium gadgets Filipinos know and love.

So what you waiting for?! Head on over to the Super Gadget Zone Sale and score your favorite premium tech items now!

For more information about the Super Gadget Zone Sale, visit or check out Shopee Website or be always connected with Shopee App downloadable via Apple App Store or Google Play Store.
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Thursday, August 16, 2018

Technology and Philippine Educational Landscape with Microsoft and UnionBank

UnionBank empowers educators and students with tools from Microsoft...

Microsoft Education Ambassadors from UnionBank undergo training

Technology has radically changed the way Filipinos live. Across the country, work, play, and communication now relies heavily on digital technologies. The same goes to learning as more modern workplaces now demand digital skills, it is now necessary for educators to prepare their students for a more digital workplace environment.

Clarissa Segismundo, Education Programs Lead of Microsoft Philippines, explained the importance of digital tools in learning. “Engaging students remains one of the core pillars in the digital transformation of education. How they use technology is crucial in promoting collaboration, critical thinking, and problem-solving skills” said Segismundo.

But technology alone cannot develop the 21st-century skills students require. Technology is an accelerator and an equalizer, but it needs guidance and knowledge on proper usage to truly have an impact on student development. 

Through the Microsoft Education Ambassadors Program, Microsoft and UnionBank are working together to transform the Philippine educational landscape by equipping our educators and students with the right knowledge and skills. The program aims to empower schools, educators and students with 21st century skills through the proper use of technology for teaching and learning. To date, there are over 1,000 Microsoft Education Ambassadors advocating teaching with technology in various parts of the country.

“It is UnionBank’s mission and vision to stay grounded on its purpose of ‘Making a Difference’. And we hope to truly make a difference with Microsoft. It’s an exciting time as UnionBank employees open new doors of opportunities for the youth through technology,” said Henry Aguda, Senior Executive Vice President and Chief Transformation officer of UnionBank.

With extensive experience in the industry, UnionBank’s education ambassadors can share valuable insight on the demands and requirements of the modern workplace. It is the desire to impart knowledge and expertise to the country’s future workforce, that led Michaela Rubio, SVP and HR Director of UnionBank, to develop this program with Microsoft. “As Microsoft education ambassadors, UnionBank employees will serve as inspiration and valued resource persons for students and teachers. They possess the necessary expertise and skills to meet industry standards and can pass these on to the next generation,” she said.

Microsoft Education Ambassadors from Union Bank with the Education team of Microsoft Philippines
As ambassadors of education and technology, UnionBank’s MEAs will be training teachers on Microsoft tools and technologies to help improve productivity, classroom engagement, and learning outcomes.

“At Microsoft, we recognize the value of our country’s young minds in shaping our future. By equipping them with work-ready skills with the support of our industry partners like UnionBank, we are paving the way towards employability and economic progress” added Segismundo.

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Wednesday, August 15, 2018

ASUS Republic of Gamers Joins Brawlfest 2018!

ASUS ROG is teaming up with Gariath Concepts and PlayBook eSports Team for Brawlfest 2018. Get ready for three days of non-stop button mashing as players brawl virtually to get their hands on various prizes on a plethora of games.

ASUS ROG will serve as Official Console Monitor Sponsor for the event supplying cross-platform VG275Q, FreeSync enabled 27-inch Full HD Monitor, a sweet-spot for console and PC gamers alike. The VG275Q also has ASUS ROG’s GameFast Input Technology embedded in it that eliminates input lag along with a fast refresh rate of 75Hz which will definitely be ready for those hard hitting, wall breaking, and rapid juggles!

Deals for ASUS ROG Monitors

Select ASUS ROG monitors are on promos for end-users who are planning on purchasing during the event!

At Brawlfest 2018, the VG27VQ monitor gets a 5,000 PHP discount from its SRP where end-users can avail of the monitor for only 15,000 PHP.

To avail of this discount, a 50% down payment should be paid at the ROG booth in the event grounds and once the payment is complete, the end-user can claim the monitor at Complink SM North EDSA or other Complink locations upon request from August 21-31, 2018.

ASUS ROG will also be Giving away premium ROG merchandise when spectators buy select ASUS ROG VG/XG/PG monitors (excluding VG27VQ) at SM North EDSA’s premier electronic resellers from the 15th of August until the 19th. 

The promotion is only eligible for purchases made from SM North EDSA branches of the following stores: Complink, Octagon, PC Express, Villman, Datablitz, and Silicon Valley. Upon purchasing a monitor, the end-user needs to present their proof of purchase at the ROG booth at the venue to claim their ROG merchandise via pick-a-prize.

The BrawlFest Versus Arena will be held in the Activity Area of Cyberzone in SM North EDSA from 17-19 August, 2018.

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Samsung Galaxy Note9 for Samsung Philippines 20th Anniversary

Samsung Philippines celebrates 20th Anniversary with local launch of Galaxy Note9!

It's Samsung Philippines 20th Anniversary! Perfect time to locally launch their newest flagship, the Galaxy Note9!

The Event was held at Marriott Grand Ballroom, Pasay City yesterday attended by dealers, media and Samsung Executives.

Samsung Philippines quickly unveiled the Galaxy Note9 highlighting the new technology, innovations and features of their new flagship smartphone.

The Samsung Galaxy Note9 looks beautiful with its sexy front and back curves in Ocean Blue, Metallic Copper or Midnight Black color.

Houses a entertainment-grade 6.4 inch Super AMOLED Infinity Display, making it the largest display ever for their Note Series.

Under the hood, it utilizes 10nm Octa-Core Processor that ensures peformance and efficiency. Galaxy Note9 will come in two models - 6GB RAM/128GB Storage and 8GB RAM / 512GB Storage. MicroSD slot is available for storage expansion.

Top class photography smartphone with its Dual Rear Camera Setup 12MP for Wide-angle: Dual Pixel AF, f1.5/f2.4, OIS; Telephoto: AF, f2.4, OIS. Front Camera is at 8MP AF, at f1.7 aperture. Samsung makes use of A.I. for more intelligent photography algorithms that detects scene as well as flaws.

A.I. is also integrated to the system and UI to help user optimize their Samsung Glaxy Note9 according to their activity and usage. Bixby will also be of help to you manage your smartphone activities and request.

Now offers better battery life with bigger 4000mAh Battery that supports quick and wireless Charging.

And let us not forget of a brand new SPen with new note-worthy cleaver functionalities.

Samsung Philippines opens up Pre-Order August 11-19, 2018. Freebies are up for grabs with 2018 Samsung 32" Smart HD TV for 8GB/512GB Model while for 6GB/128GB Model,you get to pick between Gear Fit2 Pro, Gear IconX, or Galaxy Tab A 7".

With the launch of the Galaxy Note9, Samsung proudly welcomes Heart Evangelista-Escudero, Nico Bolzico, and Erwan Heussaff as their Endorsers for their new Flagship.

Other than that, Galaxy Tab S4 and Galaxy Watch makes its local debut. With your purchase of Galaxy Note9, you get a 10% additional Discount when you bundle with either the tab or the watch.

There are Easy Payment Terms 0% interest and cashback programs via Credit Cards.

Samsung will also be having a Trade-In, Trade-Up Program so you can exchange your old smartphone to get the new Galaxy Note9 plus Exclusive Tokens from Samsung Philippines.

With your purchase of Galaxy Note9, you will become a Samsung Members Program and gain exclusive benefits from partner stores and establishments.

Samsung Philippines is keen on bringing their best as Global leader in smartphones. Cheers Samsung Philippines on your 20th Year!

The Samsung Galaxy Note9 is notably their best smartphone yet. The 6GB RAM (128GB Storage) Model retails for P55,990 while 8GB RAM (512GB Storage) is priced for P75,990. It is also being offered with Postpaid Plans via Globe and Smart as well as available purchase via Shopee and Lazada other than Samsung Concept Stores and Partner Dealers Nationwide.

Samsung Galaxy Note9
Android 8.1 Oreo
6.4-inch Quad HD+ Super AMOLED, (2960x1440) Curved Infinity Display
10nm 64-bit Octa-core processor (Max. 2.7 GHz + 1.7 GHz)
10nm 64-bit Octa-core processor (Max. 2.8 GHz + 1.7 GHz)
Expandable via MicroSD
Dual Rear Cameras
Wide-angle: 12MP Dual Pixel AF, F1.5/F2.4, OIS
Telefoto: 12MP AF, F2.4, OIS
(2X optical zoom, up to 10X digital zoom)
Front Camera: 8MP AF, F1.7
Dual Sim (Hybrid) | Single Models
4G LTE Cat. 18 Enhanced 4x4 MIMO, 5CA, LAA / 3G / 2G
Wi-Fi 802.11 a/b/g/n/ac (2.4/5GHz),
Bluetooth 5.0 LE
GPS, Galileo*, Glonass, BeiDou
Stereo Speakers Tuned by AKG
Dolby Atmos® immersive audio
Sensors: Accelerometer, Barometer, Fingerprint Sensor, Gyro Sensor, Geomagnetic Sensor, Hall Sensor, Heart Rate Sensor, Proximity Sensor, RGB Light Sensor, Iris Sensor, Pressure Sensor
3.5mm headphone jack
USB-C connectivity
4000mAh battery.
Fast Charginge (QC 2.0)
Wireless Charging (WPC / PMA)
IP68 certification
161.9 x 76.4 x 8.8mm, 201g
Midnight Black, Metallic Copper, and Ocean Blue with a Yellow S Pen.
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Monday, August 13, 2018

Sony Set to Release its MDR-Z7M2 Premium Headphones

10th August 2018 - Sony announced the MDR-Z7M2, the successor to the highly acclaimed MDR-Z7 headphones. 

Evolving the “Sony Sound”, it inherits MDR-Z1R’s technology from the Signature Series such as the Fibonacci-patterned grill and a Φ4.4mm balanced connection cable in the box. In yet another testament to Sony’s commitment to audio excellence, the MDR-Z7M2 features a wide frequency response and dynamic range and a linear plane wave, offering listeners realistic reproduction of “air” around musical instruments and voices; a three dimensional and spatial sound experience existing in a live music space. With the usage of a 70 mm HD driver along with aluminium-coated Liquid Crystal Polymer diaphragm, in which the dome is upsized and its profile optimized. The MDR-Z7M2 headphones provide refined music reproduction for listeners.

Expert Sounds for the Sophisticated Ear

The MDR-Z7M2 features newly developed driver units adopted from the MDR-Z1R which includes newly improved aluminium-coated Liquid Crystal Polymer diaphragms for natural sound with low coloration at mid-high range. The dome of the diaphragm has been upsized and its profile optimised, enabling clear sound at mid-low range and brilliant sound at mid-high range. The driver unit contains a larger magnet (double the volume as compared to MDR-Z7), resulting in a stronger driving power and hence, sharpened music clarity.

The introduction of a Fibonacci-patterned grill made of stiff resin to achieve both thinness and strength while minimizing sound-damping from the grill in the ultra-high frequencies resulting in smooth sound reproduction across all frequencies.

In addition, Beat Response Control, a special acoustic port on the housing, controls air flow behind the driver and optimizes diaphragm movement when reproducing low frequencies. At the same time, it improves the transient characteristics in bass sounds and delivers the rhythm in music accurately.

Other features in the MDR-Z7M2 include the use of non-lead solder and corson alloy contacts in the jack. Sony-developed dedicated audio grade solder was also used to minimize loss in the signal path and ensure purity of contact. Corson alloy (a type of copper alloy), an ideal material for electric contacts of jacks due to its low resistance value and high durability.

Cables and Connections

The MDR-Z7M2 comes with two different headphone cables - a standard unbalanced cable and a balanced connection cable. A screw lock-ring mechanism is used to secure the connection and enhance durability. In addition, silver coating was used for the copper-balanced cable to allow for finer details, smoother treble, and less sound degradation.

Sony also recommends its cables engineered with KIMBER KABLE® (sold separately). It features Sony's excellence in headphone engineering and KIMBER KABLE®'s expertise in wire design and construction, to create unique high-quality headphone cables that further improve the sound reproduction. With an 8-wire braided structure, the cables achieve excellent sound quality with higher clarity, lower external noise, minimized crosstalk and optimal electrical parameters. Gold plating provides superior conductivity for signal purity. The use of aluminum alloy on the grip portion allows for excellent acoustic performance by providing better attenuation of sound vibration. The headphone-side connectors have screw-type lock rings, which enable stable and secure connections.

Comfort is Key

To improve the wearing comfort, MDR-Z7M2 features three dimensional sewing, ergonomically shaped ear pads, and aluminum alloy hanger and slider for a lighter weight.  These changes ensure a higher level of comfort even during long periods of wear and less pressure on the head. Three-dimensional sewing on the ear pads ensures an ergonomic shape designed to fit the unevenness of the head and gives even pressure throughout the area. This reduces sound leakage by increasing air-tightness, and delivering powerful heavy bass to the listener. Soft urethane foam cushion absorbs and releases moisture characteristics were chosen for the surface of the ear pads to reduce the feeling of stuffiness and provide a comfortable extended listening experience.

A synthetic leather headband with aluminum-alloy hanger and slider ensures the MDR-Z7M2 is light weight yet durable for years to come. A special anodizing treatment process resulted in increased hardness of the hanger while minimizing scratches caused by daily use. Special attention was paid to designing an enfolding structure for the MDR-Z7M2 where ear pads slant inwards due to side pressure during wear. This created a tighter air seal which enhanced deep bass production and minimized sound leakage, providing the listener with improved comfort and stability during wear. The MDR-Z7M2 also features silent joint mechanism that minimizes mechanical noise caused by the movement of joints ensuring a quiet listening experience for the most discerning listener.

The Sony MDR-Z7M2 will be available in selected Asia Pacific countries from September 2018.

Sony MDR-Z7M2 Specs
Model Name
High-Resolution Audio
Headphone Type
Closed, Dynamic
Wearing Style
Driver Unit
70mm (Dome Type)
Aluminium coated LCP
Frequency Response
4 Hz – 100kHZ
98 dB/mW
Impedance (at 1kHz)
56 Ω
Power Handling Capacity
2,000 mW (IEC)
Cable Length
Headphone cable (Approx. 3 m (118 1/8 in), silver-coated OFC strands, Gold-plated stereo mini plug), Balanced-connection headphone cable (Approx. 1.2 m (47 1/4 in), silver coated OFC strands, L-shaped gold plated balanced standard plug)
Cable Type
Detachable Y type
Headphone cable (Gold-plated stereo mini plug), Balanced-connection headphone cable (L-shaped gold plated balanced standard plug)
Aluminium-coated LCP diaphragm
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Shopee Launches Credit Card Payments and Shopee Gadget Zone!

To make online shopping quicker and convenient for all users in the Philippines, Shopee is launching Credit Card Payments, today August 13. On the same day, Shopee will also celebrate going cashless with the grand launch of Shopee Gadget Zone, its new in-app portal featuring Lowest Price Guaranteed on assortment of premium tech products from top brands. Shopee users can enjoy 15% discount when paying with credit card up until Sept 8.

In addition, credit card holders from banks including the Bank of Philippine Islands (BPI), Citibank, Philippines Savings Bank (PSBank), Philippine National Bank (PNB), Robinsons Bank, and Maybank can enjoy 15% off on Shopee’s Bank of the Day promotions starting August 20.

Shopee Credit Card Payments

Jane Lim, Director of Shopee Philippines said, “Credit card payments will provide users safer and faster transactions on Shopee, matching our promise to bring a convenient online shopping experience tailored to the needs of Filipinos. We are thrilled to launch credit card payments with the grand launch of Shopee Gadget Zone, which has been well-received since its inception. More users can now buy their favourite tech products at even better prices and with this launch, Shopee takes another step towards becoming the top online shopping destination in the Philippines.”

Pay by credit card to save even more at grand launch of Shopee Gadget Zone!

Shopee Gadget Zone

At the same time, the grand launch of Shopee Gadget Zone will feature superb deals across four electronics categories, namely TVs, mobile phones, laptops and tablets, and tech accessories. Users can enjoy Lowest Price Guaranteed with up to 99% off a wide assortment of premium products from leading brands including Apple, Samsung, Philips, and many more. To offer users even more incredible deals, Shopee will also run five exclusive flash sales on August 13 with a mind-blowing 99% off dream electronic products including the Apple iPad, Xbox One S, Xiaomi Redmi 6A and many more.

Shopee Gadget Zone is Shopee’s dedicated in-app portal devoted to all things tech, featuring  different tech products from TV, tablets, accessories, consoles and mobile phones from leading brands like Samsung, Oppo, Vivo at Lowest Price Guaranteed. Users can also find the newest flagship phones in the market like the Samsung Note 9, Oppo F9 and Find X, Honor Play and the hotly-anticipated Xiaomi Pocophone F1. In addition, Check out #ShopeeGadgetZone to see who’s joining the hype on the most exciting tech sale ever!

August Orange Day

Wait there's more, Shopee will also be holding its monthly Orange Day sale from August 13 to 15 featuring waves of Flash Deals across different categories, ₱80 deals, All day Vouchers, Exclusive Bundles with up to 90% discount, and 72 hours of free shipping.

So what you waiting for? Visit! Happy Shopping!

For more information about the Credit Card Launch, visit
For more information about Gadget Zone, visit
For more information about the Orange Day Sale, visit

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