Taiwan Excellence on its 3rd year will have more exciting and more comprehensive activities in 2016 bringing in superior products and services for which TAITRA aims to let Filipino consumers experience how they can enhance their lives and create a truly “Excellent Lifestyle.”
Over the years, Taiwan Excellence activities have brought Filipinos closer to Taiwanese products. These innovative and high quality products have seen greater acceptance in the market and have become an integral part of the Filipino lifestyle – from appliances that provide convenience in managing households, Gadgets that complement work and lifestyle, and Equipment that makes life easier and healthy.
For this year, Taiwan Excellence will introduce its latest product line-up, all of which capture Taiwan brands’ features that have gained global recognition for their distinct quality and sheer excellence. Some brands include ACER, ASUS, MSI and PX for Information and Communications Technology products; Tatung, Sakura, and Caesar for Household Goods; and Johnson, Pacific and KYMCO for Sports and Leisure products.
“In the past two years, we have witnessed the very strong demand among Filipinos for high quality Taiwan-made products to meet their lifestyle needs. Through the Taiwan Excellence campaign, we hope to bring high quality products that will help Filipinos upgrade their lifestyles. We hope Filipino consumers will be empowered to make educated decisions about their purchases and experience the benefits and superior quality of our products and brands,” said Scott Yang, Deputy Executive Director of TAITRA.
Taiwan Excellence has already got things started during their kick-off at SM Megamall. They will be conducting road shows July 8 to 10 in SM Mall of Asia, August 19 to 21 in TriNoma, and October 21 to 23 in Market! Market! Visit www.taiwanexcellence.ph for more details.