“Our starting point was a deep understanding of our consumers—what they wanted & what they really needed from their mobile device ecosystem. From there, we created technology designed to address their ever-evolving needs; but we also wanted to present these solutions in a way that sought to transform their usage experience, based on Samsung’s distinct brand of innovation,” explains Chad Sotelo, Head of Corporate Marketing at Samsung Electronics Philippines.
Samsung welcomed members of the media and celebrities to a unique visual display, transforming the SM Mall of Asia LED Globe into the world’s largest smartwatch, with real-life interactive stunts that demonstrated just how the new Gear S2 gets better with every turn.
Beautiful people captured by a beautiful smartphone. Francis Libiran For Gear S2. Samsung ambassadors and influencers show off their Gear S2. |
CrossfitMNL |
Leading jeweler Marilou Co of Marilou Jewellery created a strap that is encrusted with 200 VVS diamonds meticulously hand-set on genuine black calfskin leather, and complimented by an 18K platinum white gold lockset which was exclusively on display that evening was valued at PHP20million to commemorate the event.
“We wanted to highlight what makes the Gear S2 a stunning, fashionable piece of wearable technology, and to underscore that, we paired it with a stunning diamond strap designed by acclaimed jeweler Marilou Co,” said Digs Dimagiba, Business Unit Head for IT & Mobile Business of Samsung Electronics Philippines.
Guests were given a preview of Gear S2 in-development technology where it was connected to Limited Edition Volkswagen Beetle 1.4L Turbo via a third party app that lets users to lock and unlock the vehicle from his or her Gear S2.
The crowning jewel of the Samsung Galaxy Studio is, of course, the Gear S2 hub which allows guests to experience the revolutionary smartwatch with its fine craftsmanship, design, rotating bezel and features of the active Gear S2 and premium Gear S2 Classic. With its bright 1.2-inch Super AMOLED display with customize-able watch faces. Monitor your vital signs and activity levels with S Health App. Experience the fitness tracking capabilities of the Gear S2 through a stationary bike provided by Trek Bikes.
Read More >>> Samsung Gear S2 Impressions
As you turn you, the Galaxy Note 5 hub will allow visitors to experience the all-powerful S-Pen with fun activities like badge-making contest and caricature art-making activities.
Take another turn and leads you to Galaxy S6 edge+ hub where with its 5.7-inch Quad HD Super AMOLED display, they are able to watch movies and play games in virtual reality virtual reality with Samsung Gear VR.
Onto the next corner is Samsung Level On Pro hub for audiophiles and music enthusiasts for aural experience of Samsung’s premium wireless headphones, earphones and speakers – with music spun through Samsung’s new music production & mixing app for smartphones - Samsung Soundcamp.
So What are you waiting for! Visit the Samsung Galaxy Studio from November 27 to December 5, 2015 at the SM Mall of Asia Cyberzone to experience the latest in Samsung’s mobile device innovations.