Lenovo opens up 2nd Legion Concept Store in Cebu!

World’s leading PC maker, Lenovo opens its Legion concept store in SM City Cebu. Launched in 2017, the Legion line has established a significant foothold in the Philippines and was even recognized by global market research company, GFK as one of the fastest-growing PC gaming brands. To further their expansion, they are now covering ground in Queen City of the South, Cebu.

Legion Store SM Cebu

The New Legion Store is located at 2nd floor of the Cyberzone area of SM Cebu and is considered the first exclusive Legion concept store in Visayas and second in the country. The store will showcase Lenovo’s top-of-the-line gaming devices such as monitors, towers, laptops, and peripherals and accessories.

Michael Ngan, General Manager, Lenovo Philippines expresses “Putting up a Legion store in one of the Philippines’ major cities is a significant stride for Lenovo. We work very hard in developing best-performing devices and part of the goal is to make these products accessible. You can expect to see more Lenovo and Legion stores across the market and more of our presence in local events. In fact, we have something special for our gamers based in the North shortly so stay tuned,”

Ngan led the grand opening of the new SM Cebu Legion Store last January 31. As part of the opening celebration, Lenovo hosted gaming tournaments which saw players battle it out on Tekken 7, Mortal Kombat X, and Left 4 Dead 2. Winners of the tournaments were given exclusive Lenovo and Legion merchandise and accessories.

The Legion Alliance for Cebu gaming enthusiasts. Lenovo Philippines General Manager Michael Ngan (5th from left) led the grand opening of the first Legion Concept Store in SM City Cebu. Together with him are Lenovo Philippines Product Manager for Legion & Desktop Tristan Gonzales (2nd from left), Lenovo Philippines Consumer Lead Sally Yu (3rd from left). They are also joined by its partners, Thinking Tools Inc. Chairman and founder Wilson Tan (6th from left), managing director Virgin Tan (7th from left), Business Unit Head Nica Tan (8th from left), and Product Development Manager for Lenovo Teresa Villanil (rightmost). 

In celebration of the store’s opening, the Legion Store SM Cebu held a special hardware promo on its first day. Some of the latest Legion products available at the store which were part of the promo include the Legion Y740, Legion Y730, and Legion Y540. Those who bought any of the three devices came home with a free Legion K200 Keyboard and Legion M200 Mouse. Meanwhile, those who purchased the IdeaPad L340 Gaming device got a free Seagate Slim 1TB HDD.

Legion Store SM Cebu is open daily from 10:00 AM to 10:00 PM. Mall-goers can come and visit to try out Legion devices and see how they handle the latest PC games. In addition, Lenovo Philippines will be organizing monthly gaming tournaments in the store so Legion fans would have something to look forward to.

To learn more about the store and its current offers and promos, visit https://www.facebook.com/lenovophilippines/ and https://www.facebook.com/lenovolegionPH/.

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Lenovo Opens 20th Philippine Concept Store

Lenovo, the world’s leading PC manufacturer recently opened its 20th concept store in the Philippines and the second one in Cebu City, located at the third floor of Ayala Center Cebu, is run by Ng Khai Development Corp.

“We are committed to make our innovative tech products more visible and accessible to the public, especially in key cities. Lenovo is set to open more concept stores all over the Philippines to deliver that unique first-hand experience to today’s discerning buyers,” said Michael Ngan, Lenovo Philippines Country General Manager.

The Store features a wide range of Lenovo products including notebooks, laptops, and desktops – each is designed to cater to different lifestyles and tech needs of growing Filipino market segments.

Present during the store’s ribbon cutting ceremony were (from L-R) Ng Khai owner Melanie Ng, China Deputy Consul General Wu Xiaomin, Lenovo Philippines Country General Manager Michael Ngan, Economic Consul Mdm Cai Wen, Ms. Jiang; and (second row) Wilson Ng.

“Though we are in an increasingly digital world, in-store experiences still play an important part in the buying process. People still want to touch and try the products before purchase. Through our well-curated stores, we give visitors the opportunity to experience the features of our products and at the same time to discover what suits their lifestyle and needs,” Ngan added.

Taking the lead in the global PC and smart devices market, Lenovo continues to showcase the latest game-changing products to the public. Lenovo has been the only player consistently introducing new form factors and experiences. Recently, Lenovo launched Legion, its own line of powerful gaming laptops and desktops. Meanwhile, its recent investment in the AI market Star Wars: Jedi Challenges–an augmented reality (AR) device made in partnership with Walt Disney, includes a smartphone-powered AR headset, a lightsaber controller, and a tracking beacon.

Lenovo is set to expand to other key cities and major provinces.

Lenovo is a global leader in providing innovative consumer, commercial, and data center technology. For more information, visit https://www3.lenovo.com/ph/en/.

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